Today's Topic Points

  • My first interview for the Business of Photography Podcast (and an amazing free offer!)
  • A tool to ditch your doubts on what to charge per photoshoot / photo session
  • My Coaching Love Child Is Born: The Photographers Coach Academy!

I Got Really Nervous Today!

In this video (FB live recording) I'm talking about something that made me REALLY nervous! Wanna know what? I'll give you a hint: it has to do with the Business of Photography by Bryan Caporicci from Sprout Studio (Sprout Studio is a Studio management suite built for photographers by photographers and basically THE all-in-one solution for all your business maganagement).

Drop The Pricing Dilemma Forever!

Also I'm talking about a nifty tool I put out for photographers who want to calculate EXACTLY their rates for their photo sessions. The Photographers Coach Finance Planner that you can buy now for €24,50 only! Check it out here:

The Community For Photographers

Furthermore I'm talking about my new love child, The Photographers Coach Academy Membership Site! So, are you looking to grow and connect with photographers like you? Get trained by the professionals in the field of branding, marketing, mindset, productivity, SEO, etc.? Then you can sign up!

Early Bird Special!

Doors open on the 1st of June 2020 but you can preregister now! SPECIAL OFFER: If you sign up before September 1st Midnight, you will get a FREE 90-minute 1-on-1 coaching session with me to map out your business transformation.

Photographers Coach Academy Opens Its Doors, and it's for photographers only. You can sign up now for only €57 a month or €570 a year. And that yearly subscription will give you two months of membership for FREE. You will find the Photographers Coach Academy sign-up page here:

xo Yvonne

"I’m Yvonne van Dalen Photographers Coach - Business strategist to independent photographers and Founder of the Photographers Coach Academy. It’s my mission to help self-made photographers worldwide increase their income for a life with more freedom and flexibility while staying true to their authentic self."

Where can you find Photographers Coach?








Photographers Coach Academy on Teachable:

Free e-zine on how to get more clients through the door? Download your copy here:

Free 5-day video training with worksheets | Flip The Script:

Photographers Coach: Thrive in Photography and Life

Client Love: An Interview with documentary photographer Sandra Stokmans

What is your life like now at the end of the program?

Who knew 2020 would turn out the way it did. So maybe it didn’t turn out quite the way I expected, especially on the family photography side of things, but there is nothing I can do about that. It’s the way things are right now in the world.

I want documentary family photography, the Day in the Life approach to be more known to the general public here in the Netherlands. I hope hospitals and other caregivers will take to healthcare sessions, because I have found that this is what really makes my heart burst. It is just so beautiful to do.

The biggest benefit for me so far, is the personal feedback on everything. And a major benefit is that my work process / my business has been streamlined. I still have some -catch up- work to do, because there is still so much I can share what I have done J – but I’m getting there!

My biggest compliment was that a potential branding client, a communication manager, told me during our introductory meeting “You really feel like a brand!” And that the branding clients that have booked me really resonated with my (documentary family) photographs and my motto “Real is more fun than Perfect. Real is Perfect!”, and that is why they booked me.
Last month I was able to provide our household with €2.000, for the first time since I started working as a fulltime photographer (2016). But it is still far from my goal – but I’m trying to be hopeful and have the confidence I will get there with a sane heart and mind so I can finally get a grip on workable time and relaxation!

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Interview met een klant: ontmoet Marielle Spijkers-van Hamont

Voor wie is het programma Studio Sessions het meest geschikt in jouw ogen?
Voor wie niet! Ow ja voor diegene die blij zijn met een minimum inkomen en een werkweek van 60+ uren hahahaha.
Nee even serieus. Ik raad het iedereen aan die zijn fotografiebedrijf (maar ik denk zelfs ook andere bedrijven) naar een hoger leven wil tillen. Je leert zo onwijs veel en het is zo waardevol. Of je nou startende bent of al een oude rot in het vak. Een carrière switch wilt maken of gewoon wilt bijleren het is echt een top programma. Wat ik nieuwe cursisten wel aanraad is dat als ze voor Studio Sessions kiezen er ook wel echt de tijd en energie in moeten steken en er voor de volle 110% voor moeten gaan. Yvonne is zo toegewijd aan haar cursisten en geeft zich ook voor de volle 110% dus dan is het wel fijn als ze dat ook terug kan verwachten.

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Tackle Your Imposter Syndrome In Your Business

We all have our good and bad days, but being your own boss can really be challenging as you don’t have a manager to point the finger at when things get tough. You have to be able to face all demons that come up, all insecurities that come along the way, so you don’t stay stuck but move your business forward. One of the main things that come up when growing your business is the Imposter Syndrome. Feeling like a fraud, a fake, ready to be “caught” at any time. But there’s a cure. In this blog I’m going to help you with tips on how to battle this Gremlin of a feeling and show you how you can embrace it to help yourself and your business thrive even more.

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Meet the Guest Trainers: Danielle Garber

Danielle Garber is the founder of Be More You branding and marketing. She is a brand and content marketer who spent 16 years, working with some of the UK’s best-known brands including Apple, Amazon, John Lewis, B&Q, Barratt Homes & PC World. 

She’s worked with six-figure marketing budgets, agencies and large teams but has also worked with TINY budgets and a marketing department of ONE. Working with her husband’s Financial Services business she took their monthly web traffic from 400 to 17,000 visits a month – in under 12 months.

Danielle knows how to create successful brands and content that stands out from the crowd and believes that the key to that success is sharing more of what makes your business unique – you! Be More You was created to help passionate small businesses stand out from the crowd, increase their impact and charge their worth. 

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6 of the Main Reasons Why Photography Businesses Fail

When you start out as a photographer you are filled with excitement and enthusiasm, because you can FINALLY start doing the work you LOVE and make clients HAPPY! Right? Well, that is an aspect of the business that is true. And that’s why I started my own photography business over 10 years ago. But running…

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Breaking All Business Growth Barriers

Jessi Risley is an NLP practitioner, relationship coach, author, public speaker and entrepreneur.  
From overwhelmed entrepreneur to passionate coach; Jessi knows how you feel. She took control of her life by implementing self-transformation and has made it her mission to teach others the art of self-healing.
Jessi teaches NLP techniques to transform the mindset: releasing limiting beliefs, past traumas and reprogramming your mind for your desired future. As an expert in Reprogramming, she teaches clients how EFT (Emotional Freedom Techniques) relieves anxiety and stress, replenishes confidence and helps them realign with their goals.

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Avoid Down-Time: Back-up your precious photos and never loose work, sessions, Lightroom edits or your time again.

Avoid down-time in your photography business with this 3-step back-up system to never loose photos ever again! Every single minute that you can’t work (looking for photos you lost or your system breaking down) is loosing you money as a photographer. Make sure you fail-proof your back-up system, to optimize your business.

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The Power of Funnels: Meet Our Guest Trainer Cheryl Oliver

Cheryl will be covering how to create an automated system that is going to help you attract people, nurture those relationships and convert that into sales.

She will talk about:
– What a sales funnel is
– Why you need one
– The goals of a funnel
– and the different types of funnels

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Thursday Tune-Up: My Coaching Love Child Is Born!

In this video (FB live recording) I’m talking about something that made me REALLY nervous! Wanna know what? I’ll give you a hint: it has to do with the Business of Photography by Bryan Caporicci from Sprout Studio (Sprout Studio is a Studio management suite built for photographers by photographers and basically THE all-in-one solution for all your business maganagement).

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The Business Of Photography Podcast

Check out my latest podcast interview and free 5-day video training giveaway (!) on the “Business of Photography Podcast” with Bryan Caporicci CEO and Founder at Sprout Studio.

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